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HubSpot Operations Hub

HubSpot Operations Hub
Formerly PieSync

Overview

What is HubSpot Operations Hub?

HubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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Starter

$45

Cloud
per month

Professional

$720

Cloud
per month

Enterprise

$2000

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.hubspot.com/products/operat…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $45 per month
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Product Details

What is HubSpot Operations Hub?

Whether for a RevOps team or for running Ops for a single department, Operations Hub provides a a unified toolset that connects apps, cleans and curates customer data, and automates business processes under one central CRM platform. This is to drive an efficient, aligned, and adaptable business that delivers a friction-free customer experience.

HubSpot Operations Hub, an evolution of the former PieSync acquired by HubSpot in November 2019, works in the background and syncs a company's contacts two-way and in real time between cloud apps, so that each app has access to the most up to date customer information.

The vendor promises:

1. 3 Minute Setup: Users can take a free trial (no credit card required) by selecting the apps they want to connect, setting up the connection, then hitting “Start syncing”.

2. Ability to customize: Users can change the sync direction, create filters to manage subsets of contacts, sync deletions or unsubscribes, and select one of the apps to be the central database. Syncs can also be paused at any time.

3. Reporting: This is a "Set it and forget it" tool. The tool offers a dashboard to show how many contacts HubSpot Operations Hub has added or updated.


HubSpot Operations Hub Features

  • Supported: Sync contacts across cloud apps
  • Supported: Real time and two-way snyc
  • Supported: Share contacts with your team
  • Supported: No more import/export
  • Supported: Have all your contacts on your smartphone
  • Supported: No data entry errors

HubSpot Operations Hub Screenshots

Screenshot of Currently available connections.Screenshot of PieSync dashboard viewScreenshot of Configure your sync between 2 apps (or more)

HubSpot Operations Hub Integrations

HubSpot Operations Hub Competitors

HubSpot Operations Hub Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Frequently Asked Questions

HubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.

HubSpot Operations Hub starts at $45.

Zapier and Formstack Sync (discontinued) are common alternatives for HubSpot Operations Hub.

Reviewers rate Usability highest, with a score of 10.

The most common users of HubSpot Operations Hub are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(40)

Attribute Ratings

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
December 19, 2017

Created an Inbound Marketing + CRM System that is quite impressive with PieSync

Verified User
Consultant in Sales
Information Technology and Services Company, 1-10 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Use Cases and Deployment Scope
PieSync is being used to support our sales and marketing efforts. We had an issue where our marketing database was in one place and sales had a completely different database. For years the left hand didn't know what the right hand was doing. The business problem solved is that for the first time, it appears that our marketing and sales qualified leads are all in the same database (Nimble) with 2 way replication of the data and subscribe/unsubscribe status. We've experimented with other sync options but Piesync is natively integrated into Nimble which gives us some added confidence that it's well supported and not a "hack".
Pros and Cons
  • Pie sync offers a 2 way sync between Nimble and MailChimp for us. Subscription status and other conditional logic can be applied to make sure that sales knows that marketing status of a client.
  • Because the syncs are 2 way with the conditional logic, we can make sure to revisit past marketing leads by using sales once a list is scrubbed or an unsubscribe occurs.
  • Piesync isn't limited to Nimble and MailChimp. For reps that want to keep their gSuite email contacts up to date, it's possible to sync all of these contacts with very little effort.
  • It would be nice to have some structured "recipes" similar to IFTTT that allow someone to setup specific functions between apps. This feature is there but not as built out as IFTTT.
Likelihood to Recommend
We'd love to have a full blown inbound marketing system that is perfectly integrated with our CRM. The trick is, the systems that "do it all" seem to let us known in specific areas. For instance, the best CRM systems tend to have poor inbound marketing automation. The best marketing automation tend to have so-so CRM capabilities. PieSync allowed us to choose what we felt was best in category in each area and combine them.

While we don't have a perfect single pane of glass or a comprehensive dashboard, it's pretty robust and helpful. We tend to default to using our CRM database as the authoritative source of information.
HubSpot Operations Hub Feature Ratings
Return on Investment
  • We are able to "see" our data much better. Rather than having databases going stale in several places, having it all sync into our CRM allows us to see everything and perhaps revive a unsubscribed lead by having sales make a phone call or snail mailing a letter.
  • We are able to use the best of breed tools for CRM and marketing. We don't have to use a larger, comprehensive application that tends to be 85% across the board but lacking where we need. Not all firms are purely inbound, we still have a strong outbound sales strategy.
Alternatives Considered
While Zapier seems to have more connections, the 2 way integration through PieSync seemed easier. Additionally, Nimble (our CRM provider) has natively integrated PieSync into their application which gives us a higher level of confidence when it comes to support issues. Also, there's real time replication at the free/cheap tiers in PieSync.
Other Software Used
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